ABOUT

Founder & CREATIVE DIRECTOR

Meet Andrea Di Paolo,

Founder of Quartz & Canary

Quartz & Canary was founded in 2015 by Andrea Di Paolo, an entrepreneur and visionary with 18 years of experience in the jewelry industry. After a successful corporate career came to an unexpected halt, Andrea was propelled into a transformative chapter that revealed her true mission: to create jewelry with purpose and to make a meaningful human impact.

What began as a deeply personal journey quickly evolved into a brand known for authenticity, empowerment, and intentional design. Over nearly a decade of organic growth, Quartz & Canary has become celebrated for its inspirational jewelry, powerful messaging, and strong connection to community.

While Andrea now leads two distinct brands—Quartz & Canary and Di Paolo & Co—QC remains the home of her heart-centred work, focusing on message-driven pieces and accessible luxury with meaning.

THE EVOLUTION OF QUARTZ & CANARY

Quartz & Canary was built on the belief that jewelry can be more than beautiful — it can be grounding, motivating, and symbolic. Throughout its evolution, QC has earned celebrity exposure, media attention, and a loyal community drawn to Andrea’s commitment to authenticity and impact.

Today, Quartz & Canary stands on three pillars:


1. The Yellow Backpack Project

Each quarter, QC partners with a different charity and fills 25 canary-yellow backpacks with curated essentials tailored to the organization’s needs. These backpacks serve as symbols of hope, dignity, and tangible support within the community.

2. Inspirational, Message-Driven Jewelry

Andrea’s personal experiences — especially her father’s journey with Parkinson’s — inspired a line of jewelry carrying meaningful inscriptions and empowering messages.

These pieces are designed as reminders of resilience, love, encouragement, and self-worth.

3. The Canary Message: Speaking Up. Standing Out.

In this new chapter, QC is leaning boldly into the “Canary” in its name.

The brand is committed to blowing the whistle on topics that matter:

self-love, motivation, mental health, authenticity, confidence, and personal development.

Quartz & Canary is not simply a jewelry brand — it is a movement dedicated to helping people rise, feel seen, and stay connected to who they truly are.